California hip-hop collective Shoreline Mafia deliver hedonistic trap rap focused on partying, sex, and drugs. After a slow rise in the late 2010s, they signed with Atlantic for their major-label debut OTXmas in 2018.
Influenced by Max B, 50 Cent, Three 6 Mafia, and Gucci Mane, the group was formed in 2012 by graffiti artists and rappers Fenix, Ohgeesy, Rob Vicious, and Master Kato (the sole Chicagoan in a gang of Los Angeles natives). In their early years, they recorded and partied together, but didn't cement their status as an official group until 2016. Their debut mixtape, ShorelineDoThatShit, arrived in late 2017. Produced by RonRonTheProducer, the set featured the singles "Musty" and "Bottle Service." They signed with Atlantic Records in early 2018, issuing OTXmas before the end of the year. ~ Neil Z. Yeung