Mexican DJ and producer Alex Midi rose to prominence with his own brand of deep house and electro pop, releasing several high-profile singles — including 2016's cover of Phil Collins' "In the Air Tonight" — and releasing his 2020 debut album, Personal Computer Music.
Midi carved himself a career in the burgeoning Mexican dance scene at the beginning of the EDM explosion, but instead of opting for the drop-heavy dubstep sound that dominated the scene, he developed his own brand of electro-pop and deep house, taking inspiration from legends such as Frankie Knuckles, David Morales, and even Kraftwerk. Although he'd released a few singles toward the end of the noughties, Midi's 2016 cover of Phil Collins' "In the Air Tonight" quickly found a home on dancefloors across the world. Over the next couple of years, alongside producing numerous singles — including more covers, such as New Order's "Bizarre Love Triangle" and Alphaville's "Big in Japan" — Midi DJ'd, becoming a regular on the international club scene. By 2020 he'd become known for his impeccably produced mix of progressive deep house and pop, bringing the two together for his debut album, Personal Computer Music. Working with a host of vocalists, Midi took on a selection of classic '80s pop hits that had influenced his career and re-worked them, breathing new life into tracks originally recorded by the likes of INXS, Depeche Mode, and Duran Duran. ~ Rich Wilson