A Harlem-based hip-hop collective with a Ramones-like naming scheme, A$AP Mob are known for their smoky beats, their throwback vibe, their preference for Gothic and Masonic symbolism when it comes to fashion, and their most successful member, A$AP Rocky. Formed around 2006 by A$AP Yams, A$AP Bari, and A$AP Illz, A$AP Mob soon recruited A$AP Rocky into the Mob, a collective not only of rappers but of producers, graphic designers, and fashion designers. Two years later, key member and rapper A$AP Ferg would join the group, but it was Rocky who came to the forefront first in 2011, with his Deep Purple mixtape and the single "Peso." With designer A$AP Dom on board, the Mob collaborated with the streetwear brand Blvck Scvle that same year, releasing the iconic VSVP hoodie and other bits of Rocky-affiliated wear that mixed dark imagery. Rocky's Live.Love.A$AP mixtape also arrived in 2011 and was one of the first Mob releases to feature A$AP Twelvyy; the collective's Lords Never Worry mixtape dropped in 2012. Rocky made his official debut in 2013 with Long.Live.A$AP, while Ferg's debut, Trap Lord, followed later in the year. Other members like A$AP Nast and A$AP Ant came on board as the group signed to the RCA imprint Polo Grounds. An A$AP Mob album titled L.O.R.D. was announced, delayed, and eventually scrapped by September of 2014.